MTV Music Group, Logo lose staffers

Development one of the hardest hit areas

MTV Networks has trimmed the staff of its MTV Music Group and Logo division.

About 50 employees were laid off Tuesday, representing 1% of MTV Networks' work force.

"The current economic climate dictates we continue to look for more efficiencies in how we run our businesses," MTV said in a statement.

The most affected areas include MTV development, with senior vp Maira Suro among the highest- level executives departing.

She was tapped in the newly created position of senior vp series development, West Coast, in 2007.

The staff changes in MTV's development team also reflects the network's efforts to tweak its development efforts as part of its rebranding strategy, according to a company spokeswoman.

"The development execs we had in place are terrific and have done a great job, but as we reinvent the brand it is important to bring in new voices that will help us reflect our audience," the spokeswoman said, adding that the network plans to bring in new execs in the areas of animation, scripted, hybrid reality, longform and shortform.

The latest round of layoffs follow the cut of 850 jobs in December when Viacom eliminated 7% of its work force, with the MTV Networks division among the most affected.
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