MTV Networks to debut Green Day video
'Enemy' is first global cross-channel bow for MTV, VH1LONDON -- MTV Networks International will be the global on-air and online outlet for the premiere of Green Day's new video "Know Your Enemy" on April 24.
It will be the first global cross-channel video premiere for MTV and VH1 networks.
The video will air exclusively on MTV Networks outlets, including MTV's 66 channels and 200 Web sites in 162 countries. Via VH1 channels, "Know Your Enemy" -- the lead single from Green Day's long-awaited album "21st Century Breakdown," which bows May 15 -- will air in 134 countries across Latin America, Europe and Asia.
"The global breadth of MTV's network is unmatched and makes us uniquely positioned to bring our audiences exclusive access to some of their favorite artists," said Bruce Gillmer, senior vp talent and music at MTVN International. "Green Day is by far one of the world's most famous bands, with hard-core fans from Kiev to Kuala Lumpur, and only MTV can connect them on literally hundreds of platforms."