NBC connects with CES on Web, airwaves
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NEW YORK -- A live broadcast of "NBC Nightly News With Brian Williams" from the Consumer Electronics Show in Las Vegas Wednesday will headline dozens of hours of NBC Universal coverage of this week's event.
Williams will anchor the "Nightly News" from NBC Uni's booth at the Las Vegas Convention Center Wednesday at 6:30 p.m. EST. After the broadcast, the anchor will unveil a redesigned "Nightly News" Web site at NightlyNews.MSNBC.com.
In October, NBC Uni signed on as the first-ever official broadcast partner for CES' annual trade show, which is expected to be more content-heavy this year. CES runs through Thursday.
In addition to the "Nightly News" broadcast, Al Roker and tech reporter Paul Hochman will film live segments from CES for "Today" beginning this Monday morning, and CNBC's Bill Griffeth and Maria Bartiromo will anchor "Power Lunch" and "Closing Bell," respectively, from the NBC Uni booth Monday and Tuesday. CNBC's "The Big Idea" and NBC's "Access Hollywood" also will be filmed on the CES floor during the week.
MSNBC, Telemundo and local NBC stations will be broadcasting throughout the week as well. Bloggers from NBC Uni-owned Web sites, including iVillage and Sci Fi Channel, will contribute to a new site created for the show, nbcuatces.com.
ABC, CBS and Fox News will all be represented at the show in some form, but they will have a considerably scaled-back presence.