NBCUniversal Shutting Down DailyCandy and Television Without Pity Websites
UPDATED: The once-hot properties will both cease operations effective April 4.
NBCUniversal is shutting down Television Without Pity and DailyCandy, two once-hot websites it purchased in 2007 and 2008, respectively.
The move is set to occur on Friday, April 4, and will affect 67 employees, 64 of whom work at the largely New York-based DailyCandy.
Both sites are being shut down due to low traffic and a difficulty monetizing the properties, particularly in the wake of increased competition, according to Re/code, which first reported the news.
DailyCandy and TWoP were seen as hot Internet properties in the early 2000s. TWoP, known for its snarky, detailed TV recaps, was purchased by NBCU's Bravo unit in 2007. DailyCandy, a female-focused local recommendations site, which started with daily email newsletters, was purchased for a reported $125 million by NBCU parent company Comcast in 2008 from the New York-based Pilot Group.
DailyCandy was seen as the female version of the male-focused Thrillist, which is still running and has also expanded from its email origins.
Many of the staffers might be offered jobs at other NBCU properties.
NBCU had hired former HBO digital exec Alison Moore in 2012 to boost traffic at DailyCandy. She will remain at NBCU in an undetermined job.
The content in the archives of both sites will be preserved online, but not available to the public, Re/code reports. However, TWoP's user forums will be kept open until May 31.
NBCU released the following statement about DailyCandy and TWoP's closures: "DailyCandy and Television Without Pity were groundbreaking businesses when they launched more than a decade ago, and the teams there have done great work creating unique voices in the digital space. However, as NBCUniversal continues to evolve, the decision was made that DailyCandy and Television Without Pity are no longer viable businesses for our company. Effective April 4, DailyCandy and Television Without Pity will cease all operations."
Read DailyCandy and TWoP's tweets about the sites shutting down below.
Good-byes are never easy. After 14 years of bringing you the best, we will close our doors on 4/4. Thanks for the memories. Xoxo— DailyCandy (@dailycandy) March 27, 2014
TWOP will cease operations on April 4, but our forums will remain open till May 31. To our fans: Thank you for your support over the years.— TVWithoutPity (@TVWithoutPity) March 27, 2014