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Netflix to License More Original Programs

UPDATED: After acquiring first-run rights to David Fincher’s “House of Cards,” Netflix CEO Reed Hastings and CFO David Wells are trying to build a big audience for a well-produced serialized show.

Netflix made a splash when it said in March that, with House of Cards, it will get into the premium original content business where cable channels like HBO dominate. On Monday, it said it is looking to add a few similar deals.