More Netflix Streamers Pick TV Shows
Nielsen study bodes well for "House of Cards," "Arrested Development," similar content.
Netflix users are increasingly using the service to stream TV shows, according to a study from Nielsen released Thursday.
Movies are still the main attraction for Netflix streamers, but TV closed the gap a bit compared the results from a similar survey a year ago.
The survey shows 19 percent of Netflix users prefer to stream TV shows, up from 8 percent last year, while those who prefer streaming movies fell to 47 percent from 53 percent.
The percent who enjoy both equally fell to 35 percent from 36 percent a year ago.
Netflix has been increasing its focus on TV lately by striking content deals with most of the major players and even venturing into original content with deals to stream shows like Lilyhammer, Orange is the New Black, House of Cards and Arrested Development.
Probably the most noteworthy network to spurn a streaming deal with Netflix, though, is HBO. That’s not expected to change anytime soon, though Netflix CEO Reed Hastings had at least the opportunity to broach the topic at the Allen & Company gathering in Sun Valley, where he spoke privately this week with Jeff Bewkes, the CEO of HBO parent Time Warner. Neither executive, though, disclosed what was said in their conversation.
- John Oliver on the Luxurious 'Freedom' of HBO, His Complicated Relationship With NYC
- The Hollywood Reporter's 35 Most Powerful People in New York Media 2014
- Cannes Preview: The Hot Movies in the Running to Hit the Croisette
- CBS' $67 Million Man: Does Leslie Moonves' Moolah Make Sense?
- 'Mrs. Doubtfire' Sequel in the Works at Fox 2000 (Exclusive)
- MOST SHARED
- MOST POPULAR
- Aerosmith's 'Dream On' Performed To Honor Boston Marathon Victims And Survivors (VIDEO)
- Bryan Singer Accused Of Sexually Assaulting Underage Boy
- Masters Of Sex, Girls & "Boogie Train": Conversations with Michael Penn and Foghat's Roger Earl
- The Americans 'New Car' Recap: "I'm a Good Person, I Swear!"