NFL preseason sacked by Fox, CBS repeats
EmptyNEW YORK -- A preseason Sunday Night Football game failed to make a dent for NBC against repeats on Fox plus a mix of repeats and "Big Brother" on CBS.
The Seattle Seahawks-San Diego Chargers game was beaten in every hour in both CBS and Fox, according to preliminary estimates released Monday by Nielsen Media Research. CBS had the most-watched show of the night, while a repeat "Family Guy" was the top show in the adults 18-49 demographic.
"60 Minutes" averaged 10 million viewers and a 2.1/8 rating between 7 p.m. and 8 p.m. to claim Sunday night's primetime viewership crown, though part of that was sure to be because of an overrun from Tiger Woods' winning of the PGA Championship from Tulsa, Okla. A new episode of "Big Brother" (8.2 million, 2.8/9) won the hour in both demos, though the 9:30 p.m episode of "Family Guy" (6.5 million, 3.1/9) was tops for the night in adults 18-49.
NBC's coverage of the game averaged 5.3 million viewers at 8 p.m. and a 1.6/5 in adults 18-49. It peaked at 5.5 million at 9 p.m. and fell to 5 million at 10:30 p.m., according to preliminary estimates. By contrast, CBS averaged 7.5 million viewers and a 1.8/5 for a 10 p.m. repeat of "Shark." The game was down a whopping 56% to a 1.6/5 for the night compared with last year's Oakland Raiders-Philadelphia Eagles game that ended up with a 3.9/11 in the demo on Aug. 6., 2006.
Sunday averages: CBS (8.3 million, 2.2/7); NBC (5.3 million, 1.6/5); ABC (5 million, 1.6/5); Fox (4.4 million, 2.0/6); and the CW (1 million, 0.4/1).