From Kylie Jenner’s dip-dyed blue locks to Kesha’s bubble gum-hued updo, colored hair rocked the red carpet at Sunday’s Billboard Music Awards in Las Vegas. Katy Perry also made a bright appearance via a filmed performance from Newcastle, England, in which she sported neon-green tresses.
But with the queen of color, Nicki Minaj, ditching her iconic colored wigs in favor of a more natural look as of late, color lovers are left wondering whether the cartoon-like dye jobs have jumped the shark.
“I think [the trend] has definitely had its high point, but we’ll still see it for a while,” notes colorist Negin Zand, who works her hair magic at West Hollywood salon Benjamin with Negin Zand. “We’ll see more solids, rather than just highlights of pieces of it,” she says of what to expect.
So who wears rainbow shades best? “It’s for a young trendy girl, not for someone who’s older or middle-aged,” says Zand, who counts Carey Mulligan and Cat Deeley as clients and has garnered a fan base for her ability to create natural looks.
Nicole Richie, Kelly Osbourne and Kesha wear their allover dyed locks well, Zand says, but she recommends that those interested in flirting with the trend experiment with a few colored strands first. “I have had requests but it’s not as much as it used to be.”