Pret-a-Reporter

It's Official: Eva Chen Is Leaving 'Lucky' Magazine

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Eva Chen

She confirmed the news via social media Thursday.

On Thursday, Lucky editor-in-chief Eva Chen confirmed that she was leaving the magazine.

Read more Style.com Is Becoming an E-Commerce Site

In a series of tweets and an Instagram post, Chen wrote the following messages.

The announcement comes shortly after WWD reported that Chen would be leaving Lucky Group, as the magazine purportedly plans to close its print edition and go all-digital, and that several investors in Silicon Valley reportedly are interested in acquiring the company.

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Lucky was spun off as a separate venture from Conde Nast in August, partnering with Santa Monica-based startup BeachMint to create an editorially driven e-commerce website.

Earlier this week, Conde Nast announced that Style.com would become an online shopping platform, with the site's coverage folding into Vogue's new site, voguerunway.com. Similar to the situation where some staffers were let go shortly after Lucky's e-commerce transition, layoffs already have started at Style.com. It's been a strange week in the publishing world, to say the least.

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