Opening Ceremony to Expand Footwear Collection
A new manufacturing deal means more shoes from the cult-favorite brand.
Fashion-crowd favorite Opening Ceremony, which boasts collaborations with style stars like Chloe Sevigny and Rosario Dawson as well as a hat collection with Rihanna's BFF, has signed a global licensing agreement with Aldo Product Services to increase production of their footwear line. The 13-year-old label will continue to have complete design control while APS, which handles distribution and licensing for the Aldo Group retail chain, will be responsible for manufacturing and distribution.
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Opening Ceremony co-founder Carol Lim told Business of Fashion that their previously limited shoe collection was the result of "production constraints" from their in-house setup, but that this new partnership eradicates that problem, allowing the brand "to expand into areas in the footwear line that we previously were not able to." The expansion is part of Opening Ceremony's overall growth plan, with future projects to include the opening of more stores and a possible crossover into beauty.