Oscars: Martin Scorsese Voices New Apple Ad (Video)
The acclaimed director hawks the iPad Air 2 while encouraging viewers to concentrate on their passions.
Apple has released its latest iPad Air 2 ad, just in time for Oscar Sunday.
The commercial — which is set to air during the Academy Awards telecast on ABC — features voiceover by director Martin Scorsese and centers on young people using the Apple item to film themselves creating art.
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"For your work, for your passion, every day is a rededication," Scorsese says in the ad.
People are shown shooting video of themselves dancing, painting and working on model airplanes.
The awards ceremony is hosted by Neil Patrick Harris and begins at 5:30 p.m. PT on ABC. The ad can be seen below.