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Pamela Anderson PETA plan denied

Montreal film commission stops poster unveiling in city square

TORONTO -- Pamela Anderson brought her animal-rights campaign to the Just for Laughs comedy festival Thursday, only to be booted from a major city square by Montreal's film commission for being sexist.

"I think it's silly," Canadian-born Anderson told a press conference hastily arranged by Just for Laughs, where she will headline a gala stand-up showcase Thursday night.

"Montreal is known for its liberal attitude, so it doesn't make much sense," she added.

Montreal's film commission denied Anderson and People for the Ethical Treatment of Animals (PETA), an animal-rights group the former "Baywatch" star is aligned with, a permit to stage a poster unveiling in Place Jacques-Cartier.

The city square is ironically within eye-shot of an infamous string of strip clubs that line Saint Catherine Street.
 

In a city that names its street after Catholic saints, PETA's latest poster ad with a scantily-clad Anderson covered in words to mirror a butcher's diagram, including "breast," "round" and rump" made local burghers blush.

"We, as public officials representing a municipal government, cannot endorse this image of Ms. Anderson," Josee Rochefort, an official in charge of issuing permits in Montreal's TV and film office, said in an email to PETA.

"It is not so much controversial as it goes against all principles public organizations are fighting for in the everlasting battle of equality between men and women," the email continued.

Anderson didn't seem too miffed by her ouster from the town square, as the assembled Montreal media helped get her message out.

"It's unfortunate, but everyone's talking about it. So it worked to our advantage," she said.

Anderson will host "Pam's Variety Gala" Thursday night in Montreal, and plans to reprise her recent "Dancing With the Stars" dance routine with professional partner Damian Whitewood.

The Just for Laughs comedy festival runs through the weekend.