Peace Arch driven to Distraction for licensing

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TORONTO -- Canadian producer Peace Arch Entertainment on Tuesday said it has inked an exclusive licensing agreement with Distraction Formats that will see the Montreal-based firm exploit the format rights to Peace Arch's TV catalog.

Distraction already has licensed weight-loss formats including "The Last 10 Pounds Boot Camp," which airs on Canada's Slice cable channel, and "Bulging Brides," which will bow in January on Slice.

Also being launched as a format is "Love It or Lose It," a hybrid design/game show on BBC Canada, and home makeover series "Makeover Wish."

"We believe that this partnership is an example of the various opportunities that Peace Arch now can take advantage of to exploit our ever-expanding library of film and television content," Peace Arch president and COO John Flock said in a statement.

Earlier in September, Distraction said it would handle factual entertainment formats from the Canadian Broadcasting Corp.'s catalog.
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