Peladeau launching right-wing channel

$100 million Sun TV News modeled on Fox News channel

BANFF, Alberta -- Quebec media mogul Pierre Karl Peladeau on Tuesday laid out plans to drive a stake through the English Canadian TV news establishment by launching a new right-wing all-news channel, Sun TV News.

"It is time to shake up the current players of the Canadian broadcasting system," Peladeau, CEO of Quebecor Media, told a Toronto news conference.

Modeled on Rupert Murdoch's Fox News channel, Peladeau's 24/7 "hard news/straight talk" channel will replace its existing Sun TV over-the-air station in Toronto.

Peladeau will invest $100 million over five years to tear up Canadian TV's rule book with a conservative all-news channel in a mostly liberal Canuck TV landscape.

Sun TV News, dubbed Fox News of the North by its mainstream media detractors, will be headed up by Kory Teneycke, a former spin doctor for Canadian prime minister Stephen Harper.

Teneycke wasted no time Tuesday belittling main competition from the CBC News Network and CTV News Channel as "boring, smug and condescending."

Here Teneycke was at pains to point out Sun TV News would be less about creating a left-right divide among Canadians as offering an engaging alternative to staid Canadian news channels.

"Far too many Canadians are tuning out completely or changing their dials to American all-news channels," Peladeau chimed in, referring to the Fox News, MSNBC and CNN channels readily available to Canadians nationwide.

Quebecor has applied to the CRTC, Canada's TV regulator, for a broadcast license to launch Sun TV News as a must-carry for domestic cable and satellite TV operators.
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