The Solution Entertainment Group and Hollywood's Siren Studios Join Forces
Lisa Wilson and Myles Nestel's new financing, production and international sales venture The Solution Entertainment Group is expanding its reach by forming a strategic alliance with Hollywood-based Siren Studios, which is making a major push into the physical production and postproduction space.
The companies also are launching a joint genre sales company, Synchronicity, which will be headed by Ruzanna Kegeyan, formerly of IM Global and Hyde Park International.
The partnership is part of The Solution's mandate to create a fully integrated company and provide its production partners with access to physical production and postproduction services. The Solution is relocating to Siren, a 100,000-square-foot-plus campus on Sunset Boulevard in Hollywood.
The Pierce Brosnan-Dominic Cooper espionage thriller November Man will likely be the first Solution title to use Siren's facilities.
"The partnership with Siren Studios opens the door to those ambitions and our aim to be a 21st-century approach to the old studio system by squeezing out production inefficiencies and streamlining the production worfklow," Nestel said.
Siren is used for postproduction, commercial production, photo shoots, equipment rentals and special events. Construction is under way on a 25,000-square-foot soundstage, while the company recently opened Inspire Studios, its postproduction and special effects facility in partnership with Kyle Jackson.
"This partnership with The Solution represents a key business driver that utilizes the breadth of our production services," Siren CEO and president Dean Gavoni said.
New sales outfit Synchronicity, which will fall under The Solution's umbrella, intends to represent eight to 10 genre titles a year. The slate will be a combination of third-party titles, co-productions and in-house productions.
The Solution is likely to announce some of the first Synchronicity titles during the film market at the Toronto International Film Festival.