Pisano calls for 'open and free' industry in China

2:59 AM PDT 6/15/2010 by Jonathan Landreth, AP

Says China should be careful which lessons it learns

SHANGHAI -- In his second visit since taking up what he called “the China beat,” Robert Pisano, president and COO of the Motion Picture Assn. said Wednesday that the Shanghai International Film Festival brought him “hope” for a long-term strategy that could gain Hollywood studios greater access to a now-booming movie market plagued by piracy and protectionism.