Pix TV seals output deal with Sony Pictures
Channel will premiere “Resident Evil: Afterlife"NEW DELHI -- Sony Entertainment Television's English movie channel Pix has finalized an output deal with Sony Pictures for exclusive premiere rights of new titles such as “Eat Pray Love,” “Salt” and “Resident Evil: Afterlife."
The deal is in conjunction with Sony Pictures Television, Sony's television production and distribution arm.
The releases will begin premiering on Pix from January 2011, which will include other recent Sony titles such as “Karate Kid” and “Grownups” in addition to much-awaited titles “Spiderman 4” and “The Girl With The Dragon Tattoo."
In the English movie channel space, Pix faces competitors including HBO, Star Movies and newer entrants such as Warner Bros.' WB Channel.
“Our deal with Sony Pictures Television unites Sony's Hollywood studio with our Hollywood movie channel in India. We have made this significant investment to make sure that Pix continues its evolution," Pix business head Sunder Aaron said.