Primary Wave Adds the Go-Go's to Management Roster

 

Independent music marketing, talent management and publishing company Primary Wave Music has signed iconic '80s rock band The Go-Go's for talent management.

The multi-platinum rock group rose to fame during the early '80s after the release of their debut album, Beauty and the Beat, which was No. 1 on the Billboard charts for six consecutive weeks, selling 3 million copies, making it one of the most successful debut albums of all time. The band members celebrated the feat by famously posing on the cover of Rolling Stone in their underwear. 

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"It is so gratifying to still be making music as a group, 36 years after our beginnings as a rag-tag, know-nothing Hollywood punk rock band!” said the group in a statement. "To now be represented by such an energetic and forward-thinking company as Primary Wave is both an honor and a blessing. We look forward to a creative and fruitful relationship with Primary Wave and would like to thank all of our fans for their continued support."

Primary Wave Music manager Deb Klein said: "The Go-Go's are the foundation of early '80s rock music and continue to be a historic example and role model for female artists today. It is a true honor to be working with such a legendary and talented group."

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The Go-Go's will join a talent management roster that currently includes artists such as Cee Lo Green, Melissa Etheridge, Eric Benet, Deborah Cox and Ginuwine, as well as writer-producers Ryan Hadlock (The Lumineers), and Ali Tamposi (Kelly Clarkson), among others.

Primary Wave's music publishing business was acquired by BMG Rights Management in September 2013 for $150 million.

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