ProSiebenSat.1 Renews 'The Voice' for Second Season in Germany

 

COLOGNE, Germany - German broadcasting giant ProSiebenSat.1 has renewed the hit casting show The Voice of Germany for a second season after the local version of the Dutch format boosted ratings on the group's two flagship channels: Pro7 and Sat.1.

The German version of The Voice, which features a jury of local pop stars including 80s new wave diva Nena (99 Red Balloons), has scored up to 30 percent market share in the key 14-49 demographic.

Increased competition from market leader RTL in the form of the German version of Pop Idol and the local take on I'm A Celebrity…Get Me Out of Here! has cut into ratings for The Voice.

Recent shows drew under 3 million viewer with a market share in 14-29 of below 20 percent.

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