Radiohead Producer Nigel Godrich’s Music Series Goes 2D And 3D
“From the Basement” is produced by FTB3 and co-produced by Sony Pictures Television Networks, 3net and Crackle.
Grammy winning record producer Nigel Godrich’s music series From the Basement is getting the 3D treatment for broadcast on 3net in the U.S. and Sky 3D in the UK, as well as a multiplatform 2D release on Crackle.
From the Basement is produced by FTB3 and co-produced by Sony Pictures Television Networks, 3net and Crackle. The series will premiere in July on 3net, the 24/7 3D network from Sony, Discovery and Imax. A 2D premiere on Crackle, Sony Pictures’ digital entertainment network, will follow in August.
According to a 3net spokesperson, "We [3net and Sony] had been looking for a music series to get behind that we felt could work equally well across television in 3D and 2D as well as with our digital partner Crackle. FTB approached us collectively and those conversations evolved into this partnership."
In the UK, Sky 3D and Sky Arts HD will air the series in 3D and 2D, respectively.
Lensed for the first time in three dimensions, the new season will include six, hour-long installments with artists including The Shins, Foster the People and Feist. Producers are in final negations with additional bands including Red Hot Chili Peppers. The performances are being filmed in Los Angeles and London.
All music in From The Basement is produced by long-time Radiohead producer Godrich. Dilly Gent, James Chads, John Woollcombe and Godrich are series producers.
“My own personal goal is that in the future some of these performances might be seen as the truest representation of the state of these artists’ work, captured in a way that lets their talents speak – without the interference of presenters or audience,” Godrich said in a statement.
3net president and CEO Tom Cosgrove said 3D "further heightens the viewer’s sense of being directly along side great artists and wholly immersed in their performances."
Crackle will additionally feature the first two seasons of the music series via the Crackle site, as well as on various consumer devices including those powered by Android and iOS. The program has previously featured performances from artists including Radiohead, Beck and The White Stripes.
Sony Pictures Television is distributing the series internationally, outside of the UK.
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