Reese Witherspoon's Hair Guru Jen Atkin Launches Website
Move over, Pinterest — Mane Addicts is your new go-to destination for all things hair inspiration and how-tos
If you've ever lusted after a Kardashian's hair, it's probably been the work of L.A.-based mega stylist Jen Atkin, whose clients also include Reese Witherspoon, Jessica Alba, Bar Rafaeli and Lorde. Quite clearly, girl knows what she's doing. So it's no surprise Atkin took it upon herself to fill the hole she noticed when it came to hair blogs, launching ManeAddicts.com this fall.
But the graphic black-and-white–themed site — which comes under WhoWhatWear and Byrdie's Clique Media umbrella — isn't a vanity project for Atkin. She's one of three writers of posts that feature a plethora of top "masters" (think Chris McMillan, Giannandrea Mongiu, Rita Hazan), trends (All Blunt Everything was a recent winner), hair hacks and how-tos of everything from Jennifer Lawrence's latest red-carpet 'do, to cool-girl buns, to using hair accessories in new ways.
Of course there are plenty of clickable product recommendations, too. It's no surprise the site's social media following already includes 62,000-plus on Instagram. Basically, Mane Addicts is a visual playground chock-full of inspiration. You might even forget Pinterest ever existed.