Reliance expands 3D capability

Burbank-based company growing to meet demand

NEW DELHI -- Reliance MediaWorks Burbank (formerly Lowry Digital) has expanded its global 3D capabilities by offering integrated 3D services across the entire film services value chain.

RMW is owned by DreamWorks' equal partner Reliance Anil Dhirubhai Ambani Group and its Mumbai facilities -- which includes a team of over 400 3D artists -- also offers 3D DI grading and digital cinema package creation and handling capabilities in addition to its diversified suite of film processing, restoration and other digital services.

RMW Burbank's new integrated 3D services include 3D alignment issues, image and detail enhancements, grain and noise management and on-set consulting, in addition to the existing services for stereoscopic 3D conversion, DI grading for 3D, creation and handling of 3D DCPs and 3D camera services.

The company's recent projects have included image and detail enhancements, vertical and horizontal alignments issues and “911 emergency” fixes for 3D versions of “Avatar”, “Journey to the Center of the Earth”, “U2”, “X Games 3D: The Movie” and “Step Up.”

To further enhance its services offered between RMW's facilities in the U.S., U.K., India and Japan, the company operates a first of its kind, optical fibre network -- through Reliance Globalcom’s Ethernet Private Line -- which supports seamless high-speed exchange of data across locations and services.

“Reliance MediaWorks Burbank is recognized as Hollywood's most advanced Image Processing and Enhancement facility and has had the privilege of working on some prestigious 3D movies,” said RMW CEO Anil Arjun.

“With the new sophisticated proprietary 3D solutions, coupled with our large facilities in India and partnerships with Hollywood leaders in the space, we look forward to deliver unparalleled results for a variety of applications and ultimately help filmmakers in creating the finest possible 3D experience.”
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