SAG-AFTRA Commercials Contract Balloting Nears End
Friday is the last day for SAG-AFTRA members to vote on the new commercials contract, with votes accepted electronically up until the close of voting at 5 p.m. PDT. The results of the ratification vote are expected to be announced within several hours thereafter.
This is the first national contract referendum for SAG-AFTRA. Paper ballots were available on request, but the default process was greener this year: postcards were sent rather than whole ballot packets; the latter were available online.
In addition, the union told The Hollywood Reporter, members were advised of the ballot process via several e-mail blasts to all eligible voters, messaging through social media, automated telephone calls and prominent placement on the SAG-AFTRA website.
In separate news, IATSE announced late last week that it had reached a new three-year commercials contract. The deal, whose terms were not released, commences October 1, 2013.
IATSE's deal, like that of the DGA, is with commercial producers -- Association of Independent Commercial Producers (AICP) -- whereas SAG-AFTRA's is negotiated with the advertising agencies and national advertisers (the Joint Policy Committee of the ANA-AAAA, i.e., Association of National Advertisers, and American Association of Advertising Agencies).
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