Schwobthaler promoted to WB senior vp
Bruno Schwobthaler has been promoted to senior vp sales and business development for Warner Bros. Consumer Products Europe/Middle East/Africa(WBCP EMEA). Schwobthaler's responsibilities include managing the commercial agenda for the EMEA region, overseeing development and implementation of marketing, sales and retail plans for selected properties, and managing the regional development of new business initiatives, including negotiations and implementation. He will report to Pilar Zulueta, senior vp and general manager for Warner Bros. Consumer Products EMEA. "In his 10 years with the company, Bruno has been a driving force behind our steady European growth," said Zulueta. "His leadership and experience have produced incredible results."