'Sex' on DVD proves irresistible
Big-screen version of HBO series tops sales, rentals and Blu-ray charts in debut"Sex" sells — and rents too. One of the last big movies made at New Line before it was folded into Warners, "Sex and the City" debuted at No. 1 on all three charts for the week ending Sept. 28, officially kicking off the frenzied fourth-quarter selling season.
"Sex," with a domestic boxoffice pedigree of $152.7 million, ruled the Nielsen VideoScan First Alert sales chart for the week, in part because there was no tentpole hit coming to video that week. The film, distributed on DVD by Warner Home Video, sold more than 13 times as many DVDs and Blu-ray Discs as second-ranked "Leatherheads" from Universal, which earned $31.2 million in theaters.
The previous week's top seller, Sony's "Made of Honor," slipped to No. 3, while Warner's "Speed Racer" skidded to No. 4 from its second place.
On Home Media Magazine's video rental chart, "Leatherheads" also debuted at No. 2, behind "Sex," but it fared significantly better in rental stores than it did at the sales counter. The comedy generated 80% as much rental activity as "Sex," according to Home Media Magazine research.
The previous week's top renter, "Made of Honor," slipped to No. 4, while Universal's "Baby Mama" held pat at No. 3.
"Sex" also was the top Blu-ray seller for the week, with Paramount's "Godfather Collection" a strong No. 2. "Leatherheads" debuted at No. 5 on the Nielsen VideoScan Blu-ray Disc First Alert chart. (partialdiff)