Shanghai festival adding market

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The Shanghai International Film Festival will add a film market to its 10th edition in a bid to stimulate co- productions with China, organizers said Thursday (HR 1/19).

"We expect there to be more worldwide attention than ever this year with the introduction of our new initiatives and the added attraction of the celebrations for the festival's 10th anniversary," said Yan Kang, executive vice chairwoman of SIFF's organizing committee and vp at Shanghai Media & Entertainment Group.

Specifics about how SIFF, which runs June 16-24, will conduct its first market were not available.

Organizers also hope to repeat the success of SIFF's first China-Europe co-production forum, which they said resulted in 11 co-production deals, and to draw the same caliber of international guests.
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