Sonic Solutions, Boxee team up
Gives options for accessing content on next-gen devicesNEW YORK -- Digital media technology firm Sonic Solutions and Boxee have struck an alliance to give consumers new options for accessing premium content on next-generation, connected devices.
Boxee allows people to access content from the Internet on their TV sets.
As part of the collaboration, Boxee will license Sonic's RoxioNow platform to offer "premium entertainment storefronts" through its Web-to-TV desktop application, as well as upcoming set-top boxes, TVs and mobile devices that content providers must review and approve.
Such storefronts allow consumers to instantly rent and purchase content on their devices. If they want, RoxioNow allows them to play it back on additional devices as well.
RoxioNow powers digital entertainment offerings for a range of entertainment firms and retailers, including Best Buy, Blockbuster and Lionsgate.
"With RoxioNow-powered digital entertainment services, we continue our efforts to expand the variety of premium content we can stream instantly to anyone with a broadband connection," said Boxee CEO Avner Ronen:
"Boxee is leading the charge to bring the creativity and flexibility of the web to the TV, and is another example of how our RoxioNow technologies and infrastructure can enable a wide array of companies to quickly develop and launch premium content services," said Sonic CEO Dave Habiger.