Sony Pictures Consumer Marketing Chief George Leon Exits Post

Sony's 'Ghostbusters' reboot
Courtesy of Columbia Pictures

A 16-year veteran of the studio, he has overseen promotions, product placement and consumer products.

George Leon is stepping down as executive vp, worldwide consumer marketing at Sony Pictures, The Hollywood Reporter has confirmed.

Leon, who oversees global promotions, product placement and consumer products for the Culver City-based studio, has told his staff that he will be leaving in May.

During his time at Sony, he has been involved in the promotional efforts for the various Spider-Man and James Bond movies and most recently has had a hand in paving the way for the upcoming Ghostbusters reboot.

A 16-year veteran of the studio, Leon joined Sony Pictures Entertainment in 2000 as senior vp, global promotions and product placement and was promoted to exec vp at the end of 2002. In 2004, he took on oversight of the licensing and merchandising division.

Prior to joining SPE, Leon was vp promotions for Fox Family Worldwide/Saban Entertainment.

His departure was first reported by Variety.

 

 

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