Spain's laSexta acquires WB movies, series
Deal includes 'Invictus,' 'Hangover,' Abrams' 'Undercovers'"Invictus," "The Hangover" and "The Dark Knight" as well as new fall series like J.J. Abrams' "Undercovers" topline a movie and series package just inked with Spain's commercial broadcaster laSexta by Warner Bros. International TV Distribution.
The multiyear deal is an extension of an ongoing relationship with the Hollywood supplier that goes back to the station's founding in 2006.
Financial details were not available, but Warner-distributed product like "The Sopranos" and "The Mentalist" helped get the station off the ground. Still, laSexta boasts only a 7% audience share.
Under terms of the multiyear pact with WBITD, laSexta has secured the rights to the studio's new TV series, new feature films commencing with 2011 free TV avails, previously released movies from the library and made-for-DVD releases.
"For laSexta, this deal with Warner Bros. is a jump ahead in the network's strategy as our station is committed to keep growing while offering its viewers leading entertainment content," laSexta CEO Jose Miguel Contreras said in unveiling the deal Tuesday.
"With the new television channels to be created after the analog TV blackout, this is an excellent opportunity for our TV shows and feature films, both for those new and also for those included in our collection, to reach a wider audience," Warner Bros. Spain president Josh Berger said.