Steve Burke to make first NBC Uni appointment

Comcast's Matt Bond likely to oversee content distribution

Comcast COO and NBC Universal CEO-designate Steve Burke is likely to move a key Comcast executive in charge of content acquisition into a new strategic role at NBC Universal, the Wall Street Journal reported Monday, citing sources familiar with the situation. [Related: Vivendi sells 7.66% stake to GE for $2 billion.]

Matt Bond, currently executive vp of content acquisition for Comcast Cable. could take on a role overseeing NBC Universal content distribution across all platforms -- from cable TV to the Internet, the Journal said.

Before joining Comcast, Bond served as executive vp of distribution for the Yankees Entertainment & Sports Network (YES) and also was executive vp, programming at AT&T Broadband, which Comcast acquired.

Comcast confirmed Sunday that Burke will replace Jeff Zucker as CEO of NBC Universal.

Hollywood is optimistic that Comcast will be strong stewards for NBC Universal and particularly NBC, which has struggled in primetime ratings in recent years, with people citing Burke's background in the broadcast business.

Meanwhile, Comcast continues to lobby for regulatory approval of the NBC Universal deal in Washington.

According to the New York Times, the Center for Responsive Politics said that through June, Comcast had paid $6.9 million to lobbyists, putting it on pace to exceed last year's $12.6 million in 2010. A spokeswoman told the Times that only part of the increase is due to the planned merger.

The Center's OpenSecrets.org recently added Comcast to its list of so-called Heavy Hitters, or companies and groups that "consistently bring the biggest bags of cash to political fights," according to the newspaper.
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