Summer of Raunch Comedy
Hollywood breathed a sigh of relief at the $26.2 million weekend for Universal's Bridesmaids, but not because it signals a milestone for women-driven pictures. The big opening is helping to calm nerves about a potential summer glut of R-rated comedies. Twelve laughers will hit theaters before Labor Day; six feature the sort of raunchy humor that turned 2009's The Hangover into the first R-rated comedy tentpole and helped Bridesmaids lure men to a female-centric pic. Insiders say Hangover Part II could open to $100 million during the four-day Memorial Day weekend, prompting some to wonder whether it will outgross the three-day opener of Pirates of the Caribbean: On Stranger Tides the week before. The cavalcade of adult comedy continues June 24, when Sony opens the R-rated Bad Teacher, starring Cameron Diaz. Two weeks later, New Line/Warner Bros. debuts Horrible Bosses, with Jennifer Aniston. Screen Gems' Justin Timberlake-Mila Kunis starrer Friends With Benefits opens July 22, and Universal bows The Change-Up, starring Jason Bateman and Ryan Reynolds, on Aug. 5. Bosses, Friends and Change-Up have yet to be rated, but the marketing campaigns for each suggest they will be rated R. The competition will be fierce.