Telemundo Picks Up Multiple Paramount, DreamWorks Ani Films
MEXICO CITY -- NBC Universal's Telemundo has acquired broadcast rights to air five films from Paramount and DreamWorks Animation.
The license agreement gives Telemundo premieres on Spanish-language TV for the following titles: Monsters vs. Aliens, Puss in Boots, Transformers: Dark of the Moon, Mission Impossible -- Ghost Protocol and the J.J. Abrams-directed Star Trek.
Telemundo aired a dozen Paramount and DreamWorks films under a previous pact.
According to the Motion Picture Association of America, Latinos go to the movies more than any other ethnic group. Animated films in particular tend to strike a chord with Latino audiences.