'Teletubbies' Owner Signs Pact With Sony Pictures Home Entertainment (Exclusive)
The global distribution deal for new and classic episodes in all formats comes as a revamped series about Tinky Winky, Dipsy, Laa-Laa and Po bows on Nick Jr.
Canadian kids producer DHX Media has signed a global home entertainment pact for its Teletubbies property with Sony Pictures Home Entertainment.
The distribution deal hammered out by DHX Brands will see Sony handle new and classic episodes of the toddler TV sensation about Tinky Winky, Dipsy, Laa-Laa and Po in all home entertainment formats.
"Teletubbies is one of the most popular and iconic brands for young children and families around the world,” said Ben Means, senior vp third-party strategic partnerships at Sony Pictures Home Entertainment, in a statement. "We are very pleased to be working with DHX Media to help introduce Teletubbies to new generations of fans everywhere."
The deal comes as a revamped version of Teletubbies bows this week on Nick Jr.
DHX Media in 2013 acquired Teletubbies owner Ragdoll Worldwide from BBC Worldwide and an investor group including founder Anne Wood for $25.5 million. Tinky Winky, Dipsy, Laa-Laa and Po will return as live-action characters for the new series, with an updated look and CGI enhancement.
Teletubbies launched in March 1997 and soon became a global kids TV brand, airing in over 120 territories and 45 different languages. The last Teletubbies episode was made 15 years ago. The new series launched on the BBC's kids channel CBeebies in November 2015.
The kids' show was the first Western preschool show to air in China, on CCTV, reaching an audience of 300 million children.