Theater Owners Begin Donation Drive for Aurora Shooting Victims

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The movie theater community is rallying to support the victims of last week's mass shooting at an Aurora, Colorado screening of The Dark Knight Rises.

With Warner Bros. already planning a "substantial" donation to those suffering from the massacre, which left 12 dead and 58 more injured, National Association of Theater Owners President and CEO John Fithian issued a letter to exhibitors across the country, directing their generosity to a 501(c) (3) charity, The Aurora Victim Relief Fund, which was founded by Gov. John Hickenlooper and the Community First Foundation.

"Community First Foundation is a longstanding, trusted community foundation that will direct your gifts to the nonprofit organizations serving those affected," Fithian wrote. "This fund will only be used to meet the immediate and long-term needs of victims, their families and the broad needs of those affected in the community."

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