TV Globo CEO Roberto Irineu Marinho to Receive International Emmy Directorate Award
The recognition for the Brazilian TV mogul comes ahead of TV Globo's 50th anniversary.
BUENOS AIRES – Roberto Irineu Marinho, the Chairman & CEO of Brazil’s leading media conglomerate TV Globo, will receive the 2014 International Emmy Directorate Award.
Marinho will accept the honor at the International Emmy Awards Gala in New York on November 24 as Globo kicks off its 50th anniversary celebrations.
“Roberto Irineu Marinho is a pillar of Globo’s success. He has spearheaded the group’s national and global footprint while pursuing his family’s strong commitment to quality journalism and social responsibility for many years, the last ten as Chairman and CEO,” said Bruce Paisner, President & CEO of the International Academy of Television Arts & Sciences. “The Academy looks forward to recognizing his outstanding leadership with our 2014 International Emmy Directorate Award, the same award we presented to his father (Roberto Marinho) over thirty years ago”, he added.
Winner of 10 Emmy International Awards for its journalism, telenovelas and TV series, the Globo Media Group owned by the Marinho family began its story in 1925, when Marinho's grandfather Irineu Marinho founded the daily newspaper O Globo. The group expansion was headed by Roberto Marinho, who founded Globo TV in 1965 and extended its activities to pay television network stations, newspapers, magazines, a record label, radio stations, and the web.
“I take this special award as a recognition of the work of each and every person who transformed television into a national passion in Brazil, and also as a great source of pride, as it takes our culture beyond our borders. It was an endeavor started by my father, who received such homage in 1983, and I feel overjoyed that I have been able to continue his vision and determination alongside my brothers, and to empower the bravery of those who bring Brazilian talent to the screen,” said Roberto Irineu Marinho.
In Brazil, Globo TV presently reaches 99.5% of potential viewers, practically the entire Brazilian population, with 122 broadcasting stations that deliver programming to more than 183 million Brazilians. The network produces soap operas, miniseries, sitcoms, shows, broadcasts sport events and journalism, counting with Projac –the largest complex of studios in Latin America– to produce 90% of what is broadcast during prime time in the country.
Globo TV was responsible for the 20 most-watched TV programs of Brazilian television, including Avenida Brasil, a 2012 record-breaking telenovela that reached 50 million viewers and was sold to 125 countries.