TV offspring for MomLogic
EmptyMothers are a big chunk of the daytime audience, and now they could be getting a show just for them.
Warner Bros.-owned Telepictures Prods. is said to be mulling the idea of a daytime talker based on MomLogic.com, the Telepictures-created Web site launched in November by Warner Bros. Television Group. The project could launch as early as fall 2009.
MomLogic.com is aimed at mothers of all ages and includes news and entertainment content related to topics including parenting, health, fashion, beauty, celebrity, love and sex.
A rep for the company declined comment. (Kimberly Nordyke) (partialdiff)