U.K.'s Independent launches digital arm
New division to be headed by Eric StevensLONDON -- U.K. movie financier and sales outfit Independent is creating a digital distribution division to push out product via digital release platforms.
The new division, named Independent Digital, will be headed by former United International Pictures exec Eric Stevens and has undisclosed cash backing from Living Capital Group.
Independent Digital will operate as a stand-alone division and work alongside the sales banner Independent Film Sales, headed by Andrew Orr and Abigail Walsh.
The division will look to acquire films specifically for digital distribution at festivals and directly from producers as well as building digital resources through strategic partnerships.
"The launch of Independent Digital will complement traditional distribution methods, adding value to product and reassuring producers that their films are being handled within the context of the changing market," Independent CEO Luc Roeg said.
Added Stevens: "We aim to become a key player in digital distribution and marketing services. The move enables us to work with new and established creative talent in ways that aren't possible through conventional distribution."