Unifrance Launches Second Interactive Online Festival
PARIS - French film lovers from across the globe will be able to click into Gaul’s latest titles thanks to film promotion organization Unifrance’s second annual interactive online festival MyFrenchFilmFestival.com.
The three-week web event will kick off on Jan. 12 and run through Feb. 1. Last year’s festival drew 320,000 unique visitors from 171 different countries. This year’s event hopes to expand even more with titles translated to 14 languages. 10 feature films and 10 short films will be entered in separate competition sections focusing on the next generation of young French actors and actresses.
The fest is also expanding to other Francophone territories outside of France with films from Quebec that will screen out of competition in partnership with Telefilm Canada including Bisaillon’s La Verite.
Internet viewers can all vote for their favorite movies and the winner will receive the Audience Award. Other prizes include an international press award and another prize voted upon by 100 influential twitter and facebook users. The three feature films and three short films selected will all screen on board Air France flights for six months as of June 1, 2012.
Viewers can pay to access the films from their territories via Dailymotion and Mubi all over the world, Filmin in Spain, IPTV in the U.S., KT in Korea and J.Com in Japan. The selection will air free of charge in some territories including Russia, Latin America, Italy, China and Germany.
Unifrance will host movie premieres in Berlin, London, Los Angeles and Seoul of films from the selection complete with visits from those films’ directors and actors that will then be broadcast on the festival’s website.
Highlights from this year’s selection include Rebecca Zlotowski’s Belle Epine starring Mission Impossible: Ghost Protocol star Lea Seydoux, Mariana Otero’s documentary Entre Nos Mains and La Reine des Pommes from Valerie Donzelli whose Declaration of War is France’s bid for an Oscar.