Universal and Paramount Renew Home Ent Deal for New Zealand
The renewal comes on back of successes such as "The King's Speech" and "Iron Man 2."
LONDON – Universal Pictures International Entertainment (UPIE) and Paramount Home Entertainment International (PHEI) are renewing their home entertainment distribution pact in New Zealand.
Universal has been distributing Paramount DVD and Blu-ray product in New Zealand since October 2009.
New Zealand audiences will eyeball upcoming titles including Thor, Captain America: The First Avenger, Super 8, Kung Fu Panda 2, Cowboys & Aliens and Transformers: Dark of the Moon through the fresh deal.
Paramount’s renewal is billed as being testament to the expertise of Universal’s local team that continues to deliver major successes such as the record-breaking local NZ hit, Boy.
Paramount’s home entertainment market share in NZ has increased over the last two years with successes such as The King's Speech and Iron Man 2 throughout the period.
The renewal deal was announced by Michael Coley, country manager, UPIE, New Zealand and Olivier Tena, evp, Latin America, Asia Pacific & International Licensees, Paramount Home Entertainment International.