Universal Pictures International Opens Theatrical Distribution Operation in Mumbai
Headed by Sarabjit Singh, operation aims to sate India’s growing appetite for international cinema content.
LONDON – Universal Pictures International (UPI), the studio’s overseas releasing arm, is to throw open the doors of a theatrical distribution operation in Mumbai in a move to capitalise on India’s growing appetite for international cinema content.
The Mumbai move, announced by David Kosse, president, international for Universal Pictures, marks UPI’s 14th international operations outpost since the company transitioned from its UIP joint venture with Paramount Pictures in 2007.
“Establishing operations in India has always been an ambition of UPI, and with 2012 bringing us arguably Universal’s best slate in several years, we have high aspirations for the market,” said Kosse.
UPI’s India operations will be headed by managing director Sarabjit Singh who reports into Duncan Clark, president of distribution, UPI.
Singh spent more than a decade with Paramount Films of India (UIP) as general manager orchestrating the release of 276 films from Universal and Paramount.
Additionally, he played an instrumental role in introducing dubbing of films in the local languages of Hindi, Tamil and Telugu with the release of Jurassic Park.
“His [Singh’s] experience in setting up distribution operations in the [Indian] market will be invaluable as we build our team,” said Clark.
Singh will oversee the Indian role out across Universal’s slate including titles such as Battleship, Snow White and the Huntsman and 47 Ronin.