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Universal Republic Teams With Mark Burnett for 'The Voice'

3:14 PM PST 1/20/2011 by Shirley Halperin

Label head Monte Lipman says the music-themed reality show will be "America's next cultural phenomenon."

Mark Burnett's new music-themed competition show The Voice has found a label partner in Universal Republic Records, home to Florence + the Machine, Colbie Callait and Owl City. The New York-based company, run by brothers Monte and Avery Lipman (CEO and President, respectively), will provide recording and artist services for the series, which airs on NBC-TV this spring. 

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