Verve Launches First In-House Communications Post

Courtesy of Chyna Photography

ICM's Sarah Shulman is joining the literary agency in the newly created role.

Verve has hired its first in-house communications executive, The Hollywood Reporter has learned.

ICM Partners' Sarah Shulman is joining the literary agency in the newly created role. She was manager of corporate communications at the larger firm, where she spent five years.

At Verve, Shulman will head both external and internal communications, as well as lead media strategy, advertising, special events, corporate philanthropy and publicity for social impact efforts. Since launching in 2010, the agency has grown to 20 agents in television, motion picture, digital and virtual reality.

"We are excited for Sarah to dive into the world of Verve's culture and clients by designing creative ways for Verve Voices to be heard," the agency's partners said in a joint statement. "As Verve continues to expand, this is the perfect time for Sarah to join our team."

Shulman's move comes in a month that saw ICM's corporate communications head, Michelle Suess, depart the agency. She has been succeeded by Brad Turell, formerly of Paradigm.

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