In February, the fashion label gave a few select reporters a peek inside Jeanne Lanvin's original office in Paris at 17 Rue Boissy d'Anglas, which still is intact after nearly 100 years. For many years, Lanvin CEOs were ensconced there. But when Lanvin's owner, media magnate Shaw-Lan Wang, took over the company in 2001, she decided it should be hermetically sealed off as a mini-museum.
BEJEWELED: Fabric swatches belonging to Jeanne Lanvin, photographed at the founder’s apartment in Paris.
Lanvin archivist Laure Harivel is the keeper of the chambers, which were open briefly for one week in February in honor of the brand's 125th anniversary. Jeanne Lanvin designed all the furnishings, including the Lanvin Decoration line of furniture she created in tandem with architect and interior designer Armand-Albert Rateau in 1920. The books lining the walls are filled with her fashion sketches, embroidery patterns and travel inspiration.
"There were multiple books; some were often sent off to customers in Italy or South America," says Harivel, who often scouts Lanvin vintage clothing pieces at auction to add to the archives.
LADY IN RED: A Jeanne Lanvin sketch.
DISPLAY DOLLS: Lanvin created dolls of herself and daughter Marguerite for showing miniversions of the clothes in window displays.
This story first appeared in the March 21-28 issue of The Hollywood Reporter magazine.