TV Ratings: Warriors-Cavaliers Is Most Watched Christmas Game Since 2011
The NBA Finals rematch drew nearly 11 million viewers.
NEW YORK (AP) — The NBA Finals rematch between the Golden State Warriors and the Cleveland Cavaliers drew nearly 11 million viewers, making it the most watched Christmas game in four years.
The Warriors' 89-83 victory was watched by 10.9 million viewers, according to Nielsen. That was a 17 percent increase from the 9.3 million viewers who tuned in to the Cavaliers-Miami Heat game last year that was LeBron James' return to Miami.
ESPN said Saturday that the game was the most viewed on Christmas since 2011, which was the season opener following the lockout.
Overall, the five-game slate on ESPN and ABC was up 6 percent in viewership from 2014. Of the 13 times the NBA has played five games on Christmas, this was the first that all were decided by 10 points or fewer.