WB game has Looney Tunes in new places

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Warner Bros. Interactive Entertainment will publish and distribute its first next-generation video game, "Looney Tunes: Acme Arsenal," for Xbox 360 and Wii in the fall.

The game, being developed by Redtribe, will feature seven playable Looney Tunes characters, including Bugs Bunny, Marvin the Martian, Daffy Duck and the Tazmanian Devil. One or two players will be able to engage in 3-D combat action, puzzle-solving and vehicle-based challenges in such popular cartoon settings as Camelot, ancient Egypt, Mars, World War II and the Wild West.

" 'Looney Tunes: Acme Arsenal' is updating the classic cartoons in engaging ways that will appeal to new generations of fans as well as the loyal fans of these enormously popular characters," WBIE senior vp Jason Hall said. "The game captures the great irreverence of the Looney Tunes' humor and allows players to take the characters where they have never gone before with next-generation gameplay and graphics."

The Xbox 360 game will incorporate Microsoft's Xbox Live online gameplay and feature real-time physics and animation blending. The Wii game will make use of Nintendo's motion-sensor controller to allow gamers to physically get into the onscreen action.

WBIE published and distributed its first game, the PC and PlayStation 2 trivia title "Friends: The One With All the Trivia," in November 2005. It published "Justice League Heroes" for Xbox, PS2, PSP, Nintendo DS and Game Boy Advance in October, with Eidos Interactive distributing that title worldwide.

Warner Bros. purchased 10.3% of shares in Eidos parent Sci Entertainment in December. As part of that deal, Eidos will create games based on the Looney Tunes characters as well as select Hanna-Barbera properties, Loonatics Unleashed and Legion of Super Heroes.

Warner Home Video will provide Eidos with warehousing, logistics, merchandising and media-buying services in the U.S. for a number of video games this year.
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