Wide range of Euro deals in Disney world

Led by multigenre agreement with Antena 3

CANNES -- Disney unveiled a range of content deals with European outlets here Tuesday, including a multiyear, multigenre agreement with Spanish broadcaster Antena 3.

The Antena 3 pact -- inked during the five-day MIPCOM TV trade show -- includes Season 1 of the Disney Channel's "Wizards of Waverly Place," which follows the lives of a family of wizards. The deal also includes movies ranging from "The Chronicles of Narnia: The Lion, the Witch and the Wardrobe" to "Scary Movie 4."

Next door in Portugal, the Disney-ABC-ESPN Television banner inked what it termed a "transactional VOD agreement for current and library features for the Portuguese telco's Clix SmarTV IPTV service" -- a demonstration of just how nigglingly complicated some of these international deals have become.

In that multiyear arrangement, viewers will be able to stream such features as "Narnia," "WALL-E" and "There Will Be Blood," along with an array of library titles.

Maria Kyriacou, senior vp new media distribution at the Disney shingle, said the deal is "in line with our focus on working with select new-media platforms to expand international distribution of our content, bringing it to viewers in flexible ways."

Disney also inked with Eastern Europe's Kabel Plus for the launch of titles including "National Treasure" and "Narnia" on the Czech and Slovakian PC VOD rental service Metoo.

Finally, in Romania, broadcaster Prima TV has purchased a range of movies and TV series, including those associated with the "Wonderful World of Disney" franchise.

Film titles such as "101 Dalmatians," "The Incredibles" and "The Jungle Book" and original telefilms including "High School Musical," "High School Musical 2" and "Camp Rock" will be broadcast in the Saturday "Wonderful World of Disney" slot. Each film will be preceded by an introduction filmed in Disneyland Resort Paris and starring Prima anchor Virgil Iantu and his daughter.

In addition, Prima TV has licensed "Brothers & Sisters," "Private Practice" and "Desperate Housewives."

No financial details of any of the deals were made available.
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