World Cup 2014: U.S. Soccer Players Have Scored 3M More Twitter Followers (Report)
The spotlight on the men's team has produced a social media boost for its athletes.
Even if the U.S. loses to Belgium on Tuesday, many of the players on the men’s soccer team will have emerged as winners on social media.
The 21 U.S. athletes have gained more than 2.95 million followers from the beginning of the World Cup through Monday afternoon, according to The Wall Street Journal.
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Goal keeper Tim Howard and captain Clint Dempsey have seen the biggest boosts in their social media popularity, each racking up more than 284,000 more fans.
John Brooks, who headed in the game-winning goal against Ghana, saw an 833 percent increase in Twitter followers after his big play.
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Even a player who hasn’t been active on the field yet, Mix Diskerud, increased his Twitter following by 380 percent because of his activity on the social network.
Still, comparing the U.S. soccer stars’ Twitter followers to those of other athletes shows how soccer’s popularity pales in comparison to other sports in the U.S. Dempsey has roughly the same number of followers as Redskins wide receiver DeSean Jackson.
Brazilian superstar Neymar has added roughly a million followers during the tournament, putting his total at 12 million, more than double the followers of all of the players on the U.S. team combined.