Zya Launches Contest to Find Next Recording Artist

6:00 AM PST 03/07/2014 by Philiana Ng

The #ZyaStar Contest will run through the remainder of 2014, with the winner announced in January 2015.

Zya, a mobile game that allows users to create music, is launching a contest where participants vie for a monetary prize, a recording contract and tour deal.

Dubbed the #ZyaStar Contest, two or more finalists will be selected each month beginning in May and ending Dec. 31. Judges will choose the finalists based on the songs they create using Zya's music game, considering factors such as originality and popularity based on YouTube and social network momentum.

The finalists will then compete for the grand prize, which includes $10,000, a slot on select dates on the DigiTour in 2015 and a record contract with Emblem Records, which includes Matchbox Twenty, Rob Thomas and Gloriana. The winner will be announced in January 2015.

"With Zya, everybody has the chance to make great songs. We want to find someone who takes the power of Zya and runs with it," said Matt Serletic, owner of Emblem Records and CEO/co-founder of Music Mastermind, Zya's creator. "We are launching #ZyaStar to help discover and groom the next breakout music star from the digital world."

The judging panel includes Matt Serletic; Dean Serletic, president of Emblem Records; and celebrity judges.

Zya, from Electronic Arts' Chillingo, is available on iOS devices.

Editor's note: The original version of the story said the contest began in April. The new start date was a last-minute change, per a spokesperson.

Email: Philiana.Ng@THR.com
Twitter: @insidethetube

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