Cannes Hotels Secretly Reveal Star Room Numbers to Luxury Brands

Reps for actors and filmmakers tell THR that promoters often pack rooms with gifts and invitations, and sometimes even show up at the door: "You have zero privacy in any of those hotels in Cannes," says one rep for top talent.
Pascal Le Segretain/Getty Images (Thurman); iStock (Valet, Background)

At Cannes, stars stay at the most luxurious hotels lining the Croisette. But how safe and secret is that penthouse suite?

Reps for recent attendees — from actors to filmmakers — tell The Hollywood Reporter that concerns have been raised over the security of their clients' accommodations over the past couple years. Multiple sources allege that luxury brands, which also maintain glamorous hotel suites for showroom and gifting purposes, receive a list that reveals room numbers for talent. Sources claim that it's staff who are providing room lists to these high-end sponsors so that they will continue to host their luxury lounges at the hotel.

Reps claim that actors have walked into their assigned rooms to find them packed with luxury gifts and invitations to visit on-site suites. In at least one case, an actress, who had just checked into her room at the Grand Hyatt Cannes Hotel Martinez (known more commonly as the Martinez), answered the door to find a Swarovski rep and photographer there to greet her, offering her a gift (and snapping her photo).

“You have zero privacy in any of those hotels in Cannes,” said a rep who has brought top talent to the festival.

A rep for the Martinez declined comment on this story, citing a policy of “not commenting on rumors.” 

A version of this story first appeared in the May 10 issue of The Hollywood Reporter magazine. To receive the magazine, click here to subscribe.

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