The Weinstein Co. Launches New Label

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Bob Weinstein, left, and Harvey Weinstein

The Weinstein Company is launching a new label that will deliver films through digital distribution channels. Magnolia exec Tom Quinn and legal consultant Jason Janego have been named co-presidents of the yet-to-be-named shingle and will run it out of New York. They will report to TWC co-chairmen Harvey and Bob Weinstein.

Quinn and Janego will oversee acquisitions, productions and distribution of label content, with the Toronto International Film Festival their first hunting ground. Their goal is to release a film by mid-2012.

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“It’s an exciting time in filmmaking; technology has made film a more democratic medium than ever, for artists and audiences," said the Weinsteins. "There are just so many great movies being made all over the world, and the new digital platforms make it possible for more people than ever to see them."

While at Magnolia, Quinn launched its genre shingle, Magnet Releasing, and acquired films such as Man on Wire, Jesus Camp, Let the Right One In, Page One, Monsters and Trollhunter. Janego has worked as an executive at Big Beach Films, Miramax Films, Cinetic Media and Magnolia Pictures, where he and Quinn were among the first to explore day-and-date strategies with movies such as Bubble, Two Lovers, 13 Assassins and Client 9.

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“Our experience in digital distribution has been eye-opening and inspiring; we see it as a new frontier for studios and for independent filmmakers of every stripe," said Quinn and Janego.

The Weinstein Company most recently released Our Idiot Brother and Spy Kids 4: All the Time in the World. Upcoming releases include My Week With Marilyn, The Artist, Butter and The Iron Lady.